We were never meant to do this alone.
Connecting mission-driven leaders to the talent, structures, and inner work that grounds the new economy.
Whole Collective is a network of people building the new economy.
We believe that growing businesses and financially supporting ourselves can be done differently. It needs doing differently.
Because we are at a collective inflection point. With deep economic uncertainty, environmental catastrophe, and growing frustrations where the old systems are no longer working.
‘I’m looking for a sense of purpose’, I hear often.
But how do we find work and build careers and businesses in ways that feel meaningful and purposeful, but also financially viable?
Whole Collective supports this growth in a sustainable way.
Rooted in the nervous system. Connected to a sense of purpose. Held by a network. Resourced. Balanced between technology & the human.
Empowered.
- Holly Gottlieb (Founder, Whole Collective)
Ways we work
*a new kind of People function
Talent + Network
Fractional and full-time recruiting for mission-aligned companies.
We know who you need to know.
We don’t just fill seats, we understand the problem, what’s actually needed, and then connect you to the best person to solve it.
We have a trusted network of operators at all levels of experience, covering : Marketing, Growth, Finance, HR, Ops, Product, Sales, Engineering etc.
Fractional placements · Full-time hiring · Referral network
Tools That Work
Coaching is the fastest growing industry for a reason.
We know the tools that actually support transformation, because we’ve needed them ourselves.
We offer 1:1 work and cohorts for founders, leadership teams and professionals navigating expansion and moments of transition.
Focused on the nervous system, alignment to purpose, and the inner architecture required to sustain a vision.
1:1 · Leadership teams · Retreats · Cohorts · Men’s Groups
Future Systems
A new economy needs new systems.
We help companies marry AI & humanity.
What are the systems of technology and governance that sustain a world becoming increasingly decentralized?
What are the economic and legal systems that democratize power to small businesses and individuals?
People-centered ones. Where trusted relationships are our biggest asset.
AI Integration · Human Design · Company Formation · Democratized Technology
Who we work with.
We work with founders building companies that matter. People making products that are actually good for the body, mind and planet. The ones who are revolutionizing old industries, decentralizing systems, and empowering people.
Spout Water - making water out of thin air, helping people get ‘off the grid’
Unreleased Art - music platform that lets artists own their fan base
MUD\WTR - coffee alternative that better regulates the nervous system
Patreon - helping creators monetize their audiences directly
The Gourmet Animal - gluten free / sugar free / seed-oil free meal prep delivery
Theo Water - bottled spring water in biodegradable packaging
Spoon Guru - nutrional intellignce platform that supports dietary exclusions
A New Economy
None of us are getting out of here alive.
We decided to live in the WHY NOT?! realm.
This vision was born from a rock bottom. From hitting our own walls. From the visceral knowing that the way we've been told to live, work, and earn is making people sick.
We didn't want to tweak the system. We wanted to build a new one.
Where we are held financially, emotionally, practically through our network.
So that when a client ends or a job disappears, you don't collapse. Where regulated, purposeful people build better companies, make better decisions, have a sense of meaning in their lives.
And, wait for it….. are HAPPY.
We believe the future belongs to people who work in alignment with who they actually are.
Who have multiple income streams and real human networks behind them.
Who aren't owned by one company, one client, one paycheck.
Who have the nervous system capacity to hold growth without burning out.
This is what we're building. A new economic structure, held together by trust, IN the body, rooted in values, powered by community.
We’re building it because WE need it.
‘economy’: oikos (home) + nomos (to steward)
Who Are We?
A bunch of dreamers who know how to build. With one foot in the land of anything is possible, and the other firmly rooted in reality. Where we each find a home, offering our greatest gifts.
We are just the beginning.
Holly
Talent + Connector
Fractional staffing visionary with a network built on real relationships. Sees fit where others see a gap — and connects people to companies they actually want to build.
4/6 Mental Projector
Meena
Strategy + collective containers
Operations and strategy executive, coach, and transformation strategist. Builds the structures that hold the vision — and the containers where the inner work gets done.
2/4 Generator
Taylor
Leadership transformation
Works 1:1 with founders and senior leaders navigating high-stakes expansion. Creates the depth of container where real leadership identity gets built — not performed.
4/6 Splenic Projector
Looking for fractional roles?
Join our database of fractional talent.Tell us what lights you up, and what your skills are. We’ll be in touch if there’s a fit.
What next?
Founder?
Need support with talent, coaching, or tech / people integration. Get in touch: