We were never meant to do this alone.
Connecting mission-driven leaders to the talent, structures, and inner work that grounds the new economy.
Whole Collective is a network of people building the new economy.
We believe that growing businesses and financially supporting ourselves needs doing differently.
Because we are at a collective inflection point. With deep economic uncertainty, and growing fears where the old systems are no longer working.
How do we build careers and businesses in ways that feel meaningful and purposeful, whilst also being financially viable?
We believe the future belongs to people with nervous system capacity to hold growth without burning out.
Who are connected to a sense of purpose,.
Who have multiple income streams and real human networks behind them.
Who can balance rapidly changing technology & their humanity.
Whole Collective supports this growth in a sustainable way.
- Holly Gottlieb (Founder, Whole Collective)
Ways we work
*a People function for the new world
Talent + Network
Fractional and full-time recruiting for mission-aligned companies.
We know who you need to know.
We don’t just fill seats, we understand the problem, what’s actually needed, and then connect you to the best person to solve it.
We have a trusted network of operators at all levels of experience, covering : Marketing, Growth, Finance, HR, Ops, Product, Sales, Engineering etc.
Fractional placements · Full-time hiring · Referral network
Tools That Work
Coaching is the fastest growing industry for a reason.
We know the tools that actually support transformation, because we’ve needed them ourselves.
We offer 1:1 work and cohorts for founders, leadership teams and professionals navigating expansion and moments of transition.
Focused on the nervous system, alignment to purpose, and the inner architecture required to sustain a vision.
1:1 · Leadership teams · Retreats · Cohorts · Men’s Groups
Future Systems
A new economy needs new systems.
We help companies marry AI & humanity.
What are the systems of technology and governance that sustain a world becoming increasingly decentralized?
What are the economic and legal systems that democratize power to small businesses and individuals?
People-centered ones. Where trusted relationships are our biggest asset.
AI Integration · Human Design · Company Formation · Democratized Technology
Who we work with.
We work with founders building companies that matter. People making products that are actually good for the body, mind and planet. The ones who are revolutionizing old industries, decentralizing systems, and empowering people.
Spout Water - making water out of thin air, helping people get ‘off the grid’
Unreleased Art - music platform that lets artists own their fan base
MUD\WTR - coffee alternative that better regulates the nervous system
Patreon - helping creators monetize their audiences directly
The Gourmet Animal - gluten free / sugar free / seed-oil free meal prep delivery
Theo Water - bottled spring water in biodegradable packaging
Spoon Guru - nutrional intellignce platform that supports dietary exclusions
Who Are We?
A bunch of dreamers who know how to build. With one foot in the land of anything is possible, and the other firmly rooted in reality.
Holly
Talent + Connector
Fractional staffing visionary with a network built on real relationships. Sees fit where others see a gap — and connects people to companies they actually want to build.
4/6 Mental Projector
Meena
Strategy + collective containers
Operations and strategy executive, coach, and transformation strategist. Builds the structures that hold the vision — and the containers where the inner work gets done.
2/4 Generator
Taylor
Leadership transformation
Works 1:1 with founders and senior leaders navigating high-stakes expansion. Creates the depth of container where real leadership identity gets built — not performed.
4/6 Splenic Projector
Looking for fractional roles?
Join our database of fractional talent.Tell us what lights you up, and what your skills are. We’ll be in touch if there’s a fit.
What next?
Founder?
Need support with talent, coaching, or tech / people integration. Get in touch: